Media Releases

Media Releases

Post-Earthquake Japan: Outbound Tourism Industry Session

Sydney April 20, 2011 – The Japan National Tourism Organization - (JNTO) Sydney Office held an industry briefing and discussion session about post-earthquake Japan onWednesday, 20th April from 14:00-15:30 at the Japan Foundation Seminar Room in Sydney.

The session was aimed at sharing updated information and ideas for counter-measures to declining tourism in Japan post-earthquake with tourism industry partners and media. A total of 44 people attended, 34 industry representatives in managerial positions and 10 representatives from the travel media.

The session began with an opening speech by Mr. Yamashita, Executive Director ofJNTO Sydney, where he expressed his gratitude to industry partners for supporting Japan at such difficult times and concluded saying “Japan is often referred to as the land of the rising sun. In any case, Japan will recover from the current difficulties and soon a new bright sun will shine upon it again.”

  • The majority of tourist areas throughout Japan are not affected by the earthquake and tsunami, are operating as normal and have received no disruptions to infrastructure. They do not pose any obstruction to tourism.
  • Radiation levels outside the evacuation zone are of permissible levels and have no health risk to humans.
  • Statements from United Nations Organisations, such as ICAO, WTO and UNWTO were introduced showing that there are no health or transportation safety hazards for travel to Japan.
  • All bullet train services are operating as normal, except for a section of the Tohoku Shinkansen line, which is expected to resume normal operation later in April.
  • As of March 29th, all scheduled power outages in Japan have been cancelled.

During the Discussion Session, JNTO outlined its future strategies and received some valuable feedback and ideas from industry partners on possible strategies, which were discussed at length. Many stressed that primary strategies should focus on increasing consumer confidence for travel to unaffected areas in Japan.

In conclusion, the Japan National Tourism Organization - will reflect the ideas generated today in its future strategies for tourism to Japan.

Japan Travel Advisory

Sydney, March 18, 2011 – We are grateful for the warm support and thoughts from many people after the devastating earthquake and tsunami that hit Japan on 11th March 2011. Japan National Tourism Organization - (JNTO) Sydney Office expresses condolences and our thoughts go out to all the people who have been affected.

The JNTO Sydney Office is committed to providing as much useful information to the industry and the public as possible.

We have been sending out a document to Japan specialist agents that contains links to information such as tsunami warnings and nuclear safety, information on the current service status of transportation networks in Japan, airline information, and telephone or translation services for travellers from overseas. This document is updated daily and will be sent out again to agents if needed.

For visitors currently travelling in Japan, the Tokyo Headquarters of Japan National Tourism Organization - (JNTO) provides around-the-clock telephone information service at the Tourist Information Centre (TIC):

TIC in Tokyo
Phone: +81-(0)3-3201-3331 Service in English, Chinese and Korean
The 24-hour service is available for the duration of current crisis

Please note that due to the intensive recovery effort, information on the current situation in Japan is updated frequently, therefore we advise individuals to check the latest information on their own.

Japan National Tourism Organization - Tokyo Headquarters:

Australian arrivals to Japan have seen another increase

The Japan National Tourism Organization - (JNTO) has unveiled inbound visitor numbers for 2010. Australian arrivals to Japan for 2010 numbered 225,800, 6.7% (14,000 people) increase compared to 211,659 in 2009.

In December 2010 alone, 24,800 Australians visited Japan, an increase of 2.3% (600 people) compared to the same period last year. Australia’s share of inbound arrivals to Japan represented 2.6% of the total visitors in 2010.


Australia has retained its position as the sixth major Japan inbound market for the fourth year running, with its position currently ahead of Thailand, the UK, Singapore and Canada and behind South Korea, China, Taiwan, USA and Hong Kong.

JNTO cited a number of contributors to the growth in visitor numbers, such as the improving business conditions around the world; positive publicity and advertising results, and the increase in needs for ski travel. Japan is blessed with qualified international ski resorts and during the season, which is December through late March and early April received good amount of snow, making Japan the perfect destination for snow holidays.

JNTO Sydney Executive Director, Yukio Yamashita commented: “We are pleased that a number of Australianstravelled to Japan to discover its wealth of attractions and beauty. For many years Japan has been perceived as an expensive country with high language barriers. Nowadays, most Australians who have visited Japan realise that it is actually a very affordable travel destination and language barriers have been greatly reduced. I believe that public knowledge has also led to the increase in tourist numbers.”

All of Japan’s major inbound markets performed well in 2010 and visitor arrivals from all inbound markets totaled 8,61million. This is a 26.8% increase from 8,35million in 2008, which was the highest number on records thus far.

The figures released by JNTO are based on arrivals of Australian passport holders and include business, leisure and stopover visitors.


Japan unveils Visit Japan Year 2011 Winter Campaign

The Japan Tourism Agency (JTA) has unveiled the Visit Japan Year 2011 Winter Campaign which will run through March 31, 2011, in a bid to attract more international visitors to Japan during the cooler months.

The unveiling of the Winter Campaign coincided with the Chinese New Year (early February) and the beginning of the cherry blossoms season (late March) and saw the re-launch of the Visit Japan Year 2011 campaign website ( which provides details of the special offers and gifts available during the campaign at participating department stores, restaurants, tourist attractions, and hotels and ryokan across Japan. Travellers can make use of these offers through the ‘Super Saver Coupons’ downloadable from the website.

The website lists the experiences Japan offers under the categories of sightseeing, gourmet, activities, entertainment, shopping, and accommodations to facilitate easy travel planning.

Furthermore, it features a ‘recommendations’ section, which outlines festivals and events for the season and offers interesting suggestions on how to enjoy Japan more, such as places to enjoy traditional Japanese culture, where to find cool Japanese fashion and destinations for special interest.

Winter in Japan can be vastly different from area to area, with big cities such as Tokyo and Osaka having short winters, whereas mountainous regions and northern Japan experience heavy snow falls and turn white, perfect for skiing. Across the country various snow and illumination events are held, creating memorable and breathtaking views in this winter wonderland. Towards the end of March sakura, cherry blossoms come to life and reveal the coming of spring.





WIN a chance for your own Japan experience!

The Japan Tourism Agency has recently launched a website, which provides information on outdoor activities in Japan. Some of these include: hiking and trekking in Mt. Fuji (Yamanashi and Shizuoka); rock climbing in Ogawayama (Nagano); bicycle touring around Tokyo city; mountain biking in Niseko (Hokkaido); white water rafting in Tone River (Gunma); canyoning in Hakuba (Nagano) and relaxing in an onsen (hot springs) in Kusatsu (Gunma). The website offers recommendations on four popular locations for each outdoor activity, with information on the areas and links to their respective websites.

Furthermore, during the period of 1st February, 2011 untill 28th February, 2011, some great prizes are on offer to those who enter the Lucky Draw on the website. These include a pair of round-trip Economy Class tickets from Sydney to Narita (Tokyo); 5-nights accommodation in some of Japan’s most popular resorts and a number of goodies for the outdoor lovers. Visit the website now to enter the draw and begin your own outdoor adventure in Japan.

For more information on outdoor adventures, visit:
For information on the white season, visit :


Airlines of the JAL Group Named Most Punctual for 2nd Consecutive Year

Best On-time Arrival Performance among International Airlines – Japan Airlines International Best On-time Arrival Performance among Regional Asian Airlines – J-AIR

Tokyo, January 26, 2011: Airlines of the JAL Group – Japan Airlines International (JAL) and J-AIR, have been identified as having the best on-time arrival performance respectively among global airlines and airlines in Asia, by Conducive Technology Corporation*1 – a data provider of reliable flight information to the transportation industry. Statistics tabulated by Conducive’s FlightStats show 89.90%*2 of the 180,343 scheduled international and domestic flights operated by JALI in the calendar year 2010 arrived at their destinations as scheduled, rendering it the most punctual airline among 33 major global carriers*3 evaluated for this award. Regionally, J-AIR emerged first among 9 contending airlines in the category of most on-time carrier in Asia*4, a title held by another JAL Group airline JAL Express in 2009.

An awards ceremony will be held today at the headquarters of the JAL Group in Tokyo where its President Masaru Onishi will receive the “FlightStats 2010 On-Time Performance Service Awards” for both airlines from Mr. Jeffrey Kennedy, Chief Executive Officer of Conducive Technology Corporation.

“We could not have achieved this without the understanding and cooperation of valued passengers who arrive at their boarding gates promptly, and without the dedication and efforts of our employees,” said Masaru Onishi. “We would like to thank them for ensuring the on-time departures and arrivals of our flights and thereby help us retain this title for a second year.”The JAL Group is firmly committed to providing customers with the safest standards in flight operations and high quality products and services. It also regards punctuality as a fundamental quality of an airline group and will continue to endeavor to maintain on-time departures so as to be a reliable carrier of customers’ choice.

  • 1 Conducive Technology Corp. is a data services provider focused on delivering innovative information solutions to the travel and logistics industries ( Conducive’s FlightStats ( product delivers real-time and historical flight performance information. Conducive Technology has broad experience in travel, including development of high-volume e-commerce web sites and web infrastructure for several major airlines. The privately held company is led by President Jeffrey Kennedy and is based in Portland, Oregon.
  • 2 The FlightStats On-time Performance Service (OPS) Awards recognize airlines around the world that deliver the highest percentage of flights to their arrival gates within 15 minutes of the scheduled arrival time or earlier.
  • 3 The 33 major global airlines evaluated for this award each operated more than 30,000 flights in 2010, in at least 3 of the following regions: Asia, Africa, Europe, America and the Pacific.
  • 4 The 9 Asian carriers evaluated for this award each operated more than 20,000 flights in Asia, in 2010

JAL Group Re-establishes Identity with Corporate Policy and Logo Change

The JAL Group (JAL) today will adopt a new corporate policy and announced its decision to change its logo from April 1, 2011; symbolizing a fresh start for the airline group with its strengthened commitment to society and reinvigorated determination of the management and all employees.

The motif that will be used is of a soaring Japanese red-crown crane with its wings extended in full flight – an auspicious icon of Japan representing the high spirits of the Japanese people and their sensitive attention to detail. First registered as a trademark of Japan Airlines in August 1959, the circular crane mark was painted on the entire fleet during the period of JAL’s international network expansion. It stayed a main feature of the JAL livery for more than 40 years and became an unmistakable image representing Japan Airlines and the country it connected the world with. Bearing this mark on its aircraft, JAL displayed the uniqueness and progress of Japan to the world and it often invoked a sense of pride and familiarity in many Japanese as well as its loyal customers.

The symbol of the crane has come to be associated with the nation’s distinct hallmarks of pristine quality and reliability. For customers, JAL is determined to safeguard these values of the Japanese culture and to continue reflecting its quintessential hospitality from the heart in the airline’s authentic services – a promise that is now embodied in the Group’s new corporate policy unveiled today.

“Japan Airlines started out as a pioneer and ventured on a path where no other company in Japan explored,” said JAL Group President Masaru Onishi. “Today, we firmly resolve to recapture the unity and challenging spirit that our employees possessed at the time of JAL’s founding, and together, we will propel the company forward over the hurdles that lie ahead to again stand at the forefront of this ever-evolving industry.”
“Now, represented by the high-flying crane, we hereby renew our commitment to provide our valued customers with the highest levels of service, and to diligently raise our corporate value so that the JAL Group can once again contribute to the advancement of society.”

The first aircraft to be painted with the new logo will be a Boeing 767-300ER for international flights. With the exception of staff uniforms which will remain unchanged, corporate items bearing the current logo such as signage, name tags and stationery will gradually be phased out over the next few years.

Restaurant Search Function newly available on JNTO website

Japan National Tourism (JNTO) in conjunction with the creators of the online Japan Restaurant Guide, Gourmet Navigator Inc. (Gournavi) have launched a multilingual restaurant search function on the JNTO website. It is now available in English, Chinese and Korean.

In addition to the specific searches of restaurant type, location and price range, the website also offers search options for English availability at the restaurants, such as English menus and English speaking staff.

Japanese cuisine was the main motivation for Australians travelling to Japan in 2009, according to results of the JNTO’s annual survey of international visitors released on July 30, 2010.

The survey also showed that Australians are not alone in their love of Japanese food with 58.5 percent of all respondents citing Japanese food as the main purpose for their travel. Cuisine also rated number one, came first place, top of the list in a JNTO survey about what visitors most enjoyed about their stay in Japan.

It is evident that the increasing popularity of Japanese cuisine worldwide is having a very positive impact on tourism, drawing food lovers who seek out authentic culinary experiences to Japan.

JNTO Restaurant Search

Ishin Hotels offers discounts to JR Pass holders

Effective immediately all travellers holding a valid Japan Rail Pass will be able to take advantage of special rates at all Ishin Hotels across Japan. All hotels in the group are offering Japan Rail Pass holders a standard 5% discount off the Best Available Rate (BAR) when booking on Seasonal and special rates will also be made available.

The offer is available at Ishin’s 19 hotels across Japan including the b hotels– located in key destinations of Tokyo, Nagoya, Kobe and Hakata – and Hilton Narita, International Garden Hotel Narita, Kyoto Royal Hotel & Spa plus many more.
All Ishin hotels are centrally located in the major sightseeing, shopping, leisure and entertainment areas making them the ideal choice for international travellers.

The b hotel brand has already become well known amongst international travellers for their unique contemporary design and additional features including comfortable beds with duvet, complimentary high-speed internet access and flat screen TVs. Also available in the lobby are complimentary tea and coffee-making facilities and computer terminal with complimentary internet access.

“We have identified that a number of our international guests travel across Japan using a JR Pass – and these guests like to stay in our hotels due to their key locations minutes from the shopping, dining and entertainment areas, convenient for both business and leisure,” says Annette MacAndrew, Vice President, Sales and Marketing.

“We also found that many of our guests had stayed in at least one other Ishin property before, and were delighted with the services and facilities provided. We are therefore happy to provide a solution across all hotels, and ensure a simple bookings process for all JR Pass Holders at great rates.”
JR Pass holders can make their bookings easily through by using the Private Access code, “JRPASS” (in upper case) for both the User Name and Password, and entering their Japan Rail Pass number in the booking.

Japan unveils Visit Japan Year 2010 autumn campaign

The Japan Tourism Agency (JTA) has unveiled the Visit Japan Year 2010 Autumn Campaign which will run September 1 through November 30, 2010, in a bid to attract more international visitors to Japan during the upcoming cooler months.

The unveiling of the Autumn Campaign coincided with the re-launch of the new look Visit Japan Year 2010 campaign website ( which gives details of the special offers and gifts available during the campaign at participating department stores, restaurants, tourist attractions, and hotels and ryokan across Japan.

The website lists the experiences Japan offers under the categories of sightseeing, gourmet, activities, entertainment, shopping, and accommodations to facilitate easy travel planning.

Furthermore, the website features a series of short interviews with 50 people who talk about what they love about Japan and recommend to visitors.

Autumn is one of the best seasons to visit Japan, thanks to mild temperatures and spectacular fiery crimson and golden yellow autumn foliage which covers the country from north to south. Delicious seasonal cuisine and local festivals are also highlights of autumn in Japan.

The JTA is aiming to attract 10 million visitors to Japan this year and preliminary figures estimated by the Japan National Tourism Organization - (JNTO) indicate that international visitor arrivals between January 1 and July 31, 2010 totalled 5,080,700 – up 36.3 percent on 2009 figures.

Post 2010, the JTA is aiming to attract 15 million visitors per year by 2013 and 30 million per year in the years beyond.

кредит под залог